The best of Spanish children's fashion to show in New York

A selection of 20 Spanish children's collections will be part of the upcoming Playtime New York trade show on Feb. 14-16.Check out all the amazing brands supported by Fashion from Spain and meet the team at their resting area. Attendees can browse through the Playtime New York list of exhibitors to see the 170 brands that will present their autumn and winter lines for 2016-17.

Register online at iloveplaytime.com/newyork in order to receive a pass for entry.

Playtime New York Closes Successful 10th Anniversary Edition

From February 28-March 2, New York City hosted the last stop of the winter season for the Playtime trade shows. Nearly 1,820 professional visitors made it to Playtime New York, a rise of 10 percent from last season. Taking the pulse of the latest trends in the children's universe, buyers and media discovered the exhibitors' newest trends for Fall and Winter 2015/16 in an inspiring and relaxing work environment. All the best of the children's universe was brought together across two levels for a beautiful selection of nearly 120 collections. Though certain brands have now become regulars at the fair, 40 percent were participating in the show for the first time, thereby constituting a complete and dynamic offer. Composed of a majority of American brands (53 percent), it was nonetheless clear that the proportion of international brands at the fair (coming from Spain, France, Italy, Taiwan, Singapore, Hong Kong, and Malaysia) had risen slightly, reflecting the attractiveness of Playtime New York for those international brands targeting the American market.

Playtime also shared some constructive propositions, in this case on Monday, March 2 in collaboration with its partner, Earnshaw's, during a conference organized around the theme of 'The emergence of a new generation of ultra-connected consumers.' This is a strong trend running through society that can even be seen in the way professionals are adopting new work methods. Playologie, the online trade fair created by the organizers of Playtime, was there to present its services and help professionals integrate the sector's latest changes.

Playtime New York Cordially Invites You

It has become a tradition for Playtime New York to extend the first day of their show into a cocktail party. A great occasion to see old friends and meet new people over a drink. To join the party, pre-register online by Wednesday, July 30, to save some time at the entrance of the show. The cocktail party will take place on Saturday, August 2 from 6-8pm at the Metropolitan Pavilion at 125 West 18th Street, New York, NY. End the first day of the show in a festive atmosphere with friends, both old and new.

Playtime New York will spotlight 90 creative brands at its fifth edition

Playtime's signature sophisticated yet whimsical ambiance will set the tone. Playtime New York offers a comprehensive international selection of today's best collections in the children's market. The show encompasses infant and children's clothing, shoes and accessories, baby gear, toys, deco/design products. 

The stunning venue, 82 Mercer, reflects both a creative and commercial style, in one of New York's trendiest neighborhoods. The show provides an easy-to- navigate layout and an open booth design, which affords exhibitors the opportunity to customize their area.

As a special convenience for professional visitors, the show will also operate a complimentary shuttle service between 82 Mercer and The Show Piers. 

Exhibiting this season for the first time, many brands are looking forward to expand business at the American market: Pazitos, HBB, Grow studios, Hazel Village Toys, Bouton, Mirasa design (USA), The Brand (Sweden), Chat mechant (Belgium)… and many others join Playtime New York! 

In addition, many important brands are returning to the show this season, between them: Lucky Wang, Mini & Maximus, Noch, Neve/Hawk, Atsuyo et Akiko (USA), 10is, Pom d'api, Le vestiaire de Jeanne (France), Bobo Choses, Yporqué (Spain), Noé & Zoë, Tannhaüser (Germany)… 

For this next edition in August, Playtime New York is about to grow with more brands exhibiting, always with the same demand and desire to enable its visitors to experience a quality offer in an exceptional environment. Since its creation in 2007, every year Playtime selects a new artist to illustrate its trade fairs in Paris, New York and Tokyo. This year we are pleased to be working with talented American illustrator Patrick Hruby, who will take us on a journey through his colorful, geometric universe!

From the Show Floor: Playtime New York

The second edition of Playtime New York, held March 5-7 in New York City, brought together exhibitors, buyers, media and industry representatives to collaborate among the newest products in the juvenile industry. This year's show saw a 14-percent increase in the number of participants and a 25-percent increase in the number of visitors.

Didn't make it to the show? Check out these photos from the event, and plan your trip for the summer edition of Playtime New York, taking place July 30-August 1.

Photos courtesy Playtime New York.

3 Questions For The President Of Playtime New York

Playtime New York is a new trade show, making its first appearance in the states at the end of July (July 31-August 2). Based on successful shows in Paris and Tokyo, the New York edition will feature apparel, toy and gift manufacturers at 82 Mercer Street.

Baby & Kids recently asked Sebastien de Hutten, president, Playtime, about company’s new trade show.

BK: Why you decided to start a show in New York City?

SH: Playtime is a serious yet whimsical show. We wanted to offer all our exhibitors (in all Playtime shows) the world’s best visibility a trade show could give them. Being global - Europe, Asia and America - gives us the possibility to reach more buyers than any other show.

BK: What can we expect during the show? Will there be fashion shows, speakers or special events?

SH: We will have a trend space featuring items from our exhibitors and fun special exhibits as well. And the venue is fabulous.

BK: What will Playtime New York offer retailers that they won’t find anywhere else?

SH: A unique and global selection. Inspiration. Fresh Air. Personality. A warm atmosphere yet highly professional. A show they will take pleasure in visiting one season after the other.

Register for Playtime New York at www.playtimenewyork.com.