TIF brings early Christmas to military families

Christmas came early for hundreds of children and their families who are stationed at USCG Air Station Borinquen in Aguadilla, Puerto Rico, on Nov. 20, when theToy Industry Foundation and national partner Boys & Girls Clubs of America Military Services arrived with brand-new toys and games.

The toys were delivered to the base through TIF's Play Comforts program, launched in 2010 with BGCA to comfort military families and show appreciation for their many sacrifices. To date, Play Comforts has provided 1.7 million toys valued at $6.2 million to children living on U.S. military bases worldwide.

"It was so rewarding to see the children's faces light up as they excitedly picked out their brand-new toys," said Elizabeth Max, TIF program manager. The Toy Industry Foundation is a non-profit organization whose mission it is to bring the magic of play to children in need. Each year, TIF works with BGCA to identify military bases that are most in need of toys due to high deployment rates and other factors. For more information, visit toyindustryfoundation.org.

China eases 'baby policy,' spurs demand

The global demand for baby products is growing exponentially, especially in China, where the government has ended its decades-old "one-child policy" last month. Now, all married couples are allowed to have two children, creating a rich vein of business opportunities for the baby product industry.

Entering its seventh edition, the Hong Kong Baby Products Fair (HKTDC) is poised to offer a one-stop comprehensive sourcing platform to fill this demand. Organized by the Hong Kong Trade Development Council, the fair will run from Jan. 11-14, 2016, at the Hong Kong Convention and Exhibition Centre.

The previous edition featured a record-breaking 480 exhibitors from 28 countries and regions and attracted more than 27,000 buyers from 121 countries and regions. The 2016 Hong Kong Baby Products Fair is expecting over 500 exhibitors, including first-time exhibitors from Canada and Russia, as well as the debut of Korean Pavilion. A series of seminars, forums and networking receptions will be hosted alongside the fair.

Yellowbrick.me Launches Parenting and Caregiver Online Community

With the vast amount of child-related content online, it can be hard for parents and caregivers to find advice and research from child development professionals. Once you find these studies, most of the time they're long and painfully technically written. Yellowbrick.me takes these researching findings and simplifies them into short, easy to read articles.

In addition to professional research, Yellowbrick.me is a place for parents and caregivers to discuss their own children. The Forum allows members to share their own personal successes, milestones, and roadblocks as well as give advice and feedback to others. In this section, members can upvote and downvote user-submitted content and have the opportunity to participate in opinion polls and surveys.

Members of Yellowbrick.me have the ability to support their community on a local and global scale. Through a special form of currency called "bricks," members can help back research projects and non-profit organizations as well as crowd fund other member initiatives.

PacaPod Makes Official U.S. Debut

PacaPod is a unique 3-in-1 baby organizing system, which has revolutionized the diaper bag market, making getting out and about as a new parent easier. This British brand is now available for the first time in the United States.

The clever system combines a stylish parent-changing bag and the brains behind the brand; hidden inside are a feeder pod and changer pod, which can be used either on their own or as part of the system, keeping changing and feeding hygienically separate.

All PacaPod changing bags include stroller clips and a changing mat. Each bag is thoughtfully designed and can be worn across the body, to transfer weight, can easily used with one hand (while the other hand holds onto a wriggly baby) and features a unique labeling system to help see where everything is quickly and easily.

Mother Nature's Newest Nursery Rhymes

Mother-daughter creative and writing team, Angela and Marisa Vincent have announced the launch of their first book and album, Save Queen Green! Mother Nature's Eco-Rhymes. Save Queen Green is an educational children's book and album that teaches children about environmental issues by infusing eco-friendly lyrics into familiar melodies. The authors have created a colorful book full of environmental lessons and relatable characters that families will adore. The Las Vegas natives hope to inspire families to make lifestyle changes that will help solve the environmental challenges of our generation.

Skip Hop Prepares for Fall With On-The-Go Accessories

Global lifestyle brand, Skip Hop, is kicking off the fall season with the launch of new on-the-go items including the Stroll & Go Three-Season Footmuff, Phone Tether, Grab & Go Stroller Saddle Bag and the updated Duo Signature Diaper Bag. Designed for well-appointed moms on the move, Skip Hop's new fall essentials make it easier to be prepared for whatever the weather brings.

Grab & Go Stroller Saddle Bag from Skip Hop

The Stroll & Go Three-Season Footmuff is windproof, water resistant and fleece-lined to provide a cozy pod for Baby.

The Stroll & Go Phone Tether is a silicone strap and a universal neoprene case that affixes your smartphone to the stroller.

The Grab & Go Stroller Saddle Bag is an insulated bag that straps onto the side of the stroller for easy access

The Duo Signature Diaper Bag features a new black and white heart pattern, 10 pockets and two elasticized side pockets.

Brixy Stores and Britax Remind Parents about Child Passenger Safety Week

Car seats are about to be in the national spotlight as the week of September 13–19 is Child Passenger Safety Week.

Parents who purchase their child's car seat from a Brixy member store—a trade association for independent juvenile retailers in the United States—have access to a Britax premium car seat line featuring the ClickTight installation system and an exclusive fashion for Brixy stores. The Boulevard ClickTight convertible and the Frontier ClickTight harness-2-booster will be available at select Brixy stores while supplies last.

These two car seats ensure that everyone can get a tight installation with just a click. Open the ClickTight, buckle the seat belt across and click the seat shut. From rear-facing newborns to booster-seated tweens, Britax offers safety technologies like ClickTight and SafeCell impact protection.

"According to the National Highway Traffic Safety Administration, three out of four children are either not securely fastened in their car seats or are in a car seat that is not properly secured to the vehicle," says Jill Cartwright, executive director of Brixy. "Britax aims to ensure parents can properly install their child's car seat every time, in every vehicle, using the ClickTight installation system." Brixy stores are rolling out the Britax ClickTight car seats in the exclusive Dylan pattern throughout September. Both limited-edition styles boast plush foam padding and soft-to-the-touch fabrics for premium comfort in unisex color combinations.

Toy Industry Association's Fall Toy Preview to Remain at Dallas Market Center through 2018

The Toy Industry Association (TIA) Executive Committee and Board has announced that Fall Toy Preview, the toy industry's singular fourth-quarter preview event, will stay in Dallas through 2018, taking place on the following dates: September 27-29, 2016; September 26-28, 2017; and September 25-27, 2018.

"After gathering participant feedback and holding extensive discussions about the pros and cons of various alternative locations, we are pleased to announce that we have recommitted to the Dallas Market Center for the next three years," says Steve Pasierb, TIA president and CEO. "For the last decade, Fall Toy Preview has worked tremendously well for many in the toy industry. We look forward to further strengthening and enhancing the marketplace as we continue to incorporate business, networking and educational opportunities to benefit attendees who flock to the show from around the globe."

TIA's Trade Show Committee, made up of a range of member company types and sizes, conducted a 10-year review of Fall Toy Preview to determine whether the event's current timing, location and strategy position the show for both short- and long-term success. Alternate sites, date options, rental fees and ancillary costs were explored before it was determined that either Dallas or Los Angeles would be the best fit for the show. Because LA posed several challenges, including a lack of available venues for 2016 and 2017, the Trade Show Committee submitted a consensus proposal to keep the fall marketplace in Dallas through 2018. The proposal was recently approved by TIA's Executive Committee and Board.

Fall Toy Preview 2015 will bring together hundreds of buyers from mass, mid-tier and specialty retail outlets who rely on the show to jumpstart fourth quarter planning and negotiate customized products and exclusive lines months in advance of in-store delivery. Nearly 350 toymakers, many with open booths or display areas, will showcase new and beloved brands that will drive holiday '16 toy sales. Fall Toy Preview will take place October 6-8, 2015 at the Dallas Market Center. Buyers, trade guests and exhibitors may register for Fall Toy Preview online.

Baby + Child Best New Product Awards Presented to Five NY Now Exhibitors

Baby + Child Best New Product Awards at NY NOW were awarded to five exhibitors attending the show. "Our panel of judges has a keen eye for cutting-edge design and appeal in these categories and the winners make their case eloquently," says Melissa Engongoro, Baby + Child Sales Manager. "We are delighted by the many qualified exhibitors who competed for these top honors."

Winners and finalists of the summer 2015 Baby + Child Best New Product Awards are:

BEST OF MARKET: Pirasta (Brooklyn, NY) for its Let's Color America: Really Big Coloring Poster

TOY: Candylab Toys LLC (New York, NY) for its Woodie + Caravan

DÉCOR: Tree by Kerri Lee (Long Eddy, NY) for its Photo Holder Block,

GEAR: Innobaby LLC (Barrington, Il) for its Aquaheat On-the-Go Food Warmer

APPAREL: Oliver & Adelaide (Chestnut Ridge, NY) for its Baby Gift Packages, Everybody Loves Elephants

The winners automatically compete for the NY NOW "Best of LIFESTYLE" Award, which will be determined through online voting here. "Peoples' Choice" balloting runs August 15-18, and the winner will be announced on August 19, before the conclusion of the summer 2015 edition of NY NOW.

ZoLi Welcomes Newest Summer Additions to Housewares Line

This summer, ZoLi has released two new products to its housewares collection: the NOSH Ceramic Bowl & Plate Set and the FOONi stainless steel spork.

NOSH is made of durable ceramic and great for everyday use. Designed with silicone wraps, the bowl and plate will stay put during mealtime. Bright and modern, NOSH is ready for prime time at the dinner table with the rest of the dishware.

FOONi is a classic fork-meets-spoon. Never worry about packing the wrong utensil and simplify lunch packing with the FOONi. It's great for yogurt, pasta, soup or salad. It's reusable and made of stainless steel to last through many lunches.

Lil Fan Celebrates Booster Seats and Diaper Bags with NFL Ticket Giveaway

Passionate sports fans now have one more way to share their love of their teams with their little ones. Developed by Wild Sports, the exclusive manufacturer and a leading provider of licensed products, Lil Fan delivers sports fans officially licensed baby gear featuring their favorite teams' colors and logos. Lil Fan's first-ever officially-licensed MLB and College branded high back and backless booster seats and NFL and College branded diaper bags are now available online at LilFan.com and will soon be in independent juvenile products retailers nationwide. To celebrate the arrival of its debut product line, Lil Fan is giving away four tickets to an NFL regular season game of the winner's choice: any team, any city, any game. Three runners up will win the opportunity to receive a Lil Fan booster seat or diaper bag of their choice.

Lil Fan's MLB and college branded premium 2-in-1 high back booster seat, appropriately named the Club Seat, is approved for forward-facing children 30-110 pounds and 38-57 inches in height, side-impact tested and manufactured with energy-absorbing EPS Foam. The Club Seat features an adjustable headrest, a breathable, thick-cushioned cover that can be easily removed for cleaning, and dual-sided cup holder attachment. The backrest detaches to convert the Club Seat into a no-back booster seat when the time is right.
Lil Fan's Box Seat is a premium slimline backless booster seat approved for forward-facing children 40-110 pounds and 40-57 inches tall. To complement both booster seats, Lil Fan offers coordinating, team-branded Car Seat Protectors. Featuring a double-sided, non-slip design, the 100-percent polyester, non-permeable cover is easy to clean to help protect car passenger seats.

Lil Fan's diaper bag collection arrived days ago and includes Messenger, Backpack, and Sling Bag styles and an insulated bottle carrier. Built to withstand days on the go, the bottle carrier and each of Lil Fan's diaper bags are constructed with polyester jacquard fabric and all three diaper bag styles include coordinating changing pads with clear PVC no-slip backing.

Lil Fan's Messenger Bag features removable straps that easily convert the bag from a traditional over-the-shoulder bag to a hands-free backpack. The bag offers a large outside Velcro closure back pocket, two inside pockets, including a wide insulated pocket for bottle storage, a magnetic front clasp closure, stroller straps and plastic feet to protect the bag from dirty floors.

BABYBJÖRN Enters New Baby Category with Summer Launch of Versatile Diaper Bag

Swedish baby product manufacturer, BABYBJÖRN is entering a new category of baby products with its newest innovation for families: Diaper Bag SoFo. Due to launch this fall, Diaper Bag SoFo is a versatile, gender-neutral carry-all intended to help new parents stay organized and stylish while on the go. Named after one of Stockholm's trendiest neighborhoods, Diaper Bag SoFo offers the versatility of being carried as a tote or worn as a messenger bag or backpack. 

The bag's main compartment is complemented by 13 pockets of varying sizes with several magnetic closures for easy access. The bag will be offered in a sophisticated gray fabric with a light purple lining for a sophisticated

Looking for Ideas & Trends at Atlanta - See the Latest in GWN's July GGD Digital Issue

July Digital Issue

ABC Show Registration Surges for 2015 Installation

All Baby & Child Corporation, the producers of the ABC Kids Expo, is excited to announce that buyer registration figures are currently double the number of registrations they received at this time last year. The expo is proud to host numerous attendees from more than 65 different countries and is extremely pleased with the results in registrations received thus far. The ABC Kids Expo is scheduled for October 18-21, 2015 at the Las Vegas Convention Center.

Lodging bookings are also running 30 percent ahead of last year during the same time period, and ABC strongly urges exhibitors and attendees to book their lodging soon before their main choices are gone.

Exhibitor registration is also very strong, and ABC expects space to sell out within the next month. Demand for both New Product and Made in USA Showcases are both at record levels. Potential exhibitors can visit the ABC website for more information and for registration here.

Call for Editorial - ABC Kids Expo Issue & Official ABC Expo Dailies

Please click image above to enlarge

Product Spotlight: DigiPuppets

With the amount of time children spend in front of a screen or electronic device, educational apps aim at making some of that time beneficial. DigiPuppets has created a tiny tech solution to get parents and their children more engaged in educational material. Honey Bunny and Zip the Zebra are classic finger puppets that put learning and adventure at children's fingertips. They work with any iPad, iPhone or Android device to become a learning buddy for tech savvy children ages 3-7. Each finger puppet controls the touch screen and are an adorable accessory for the educational apps including Honey Bunny Learns to Share, which teaches pre-school to second grade children reading and sharing skills; Zips Learning Adventure and Honey's Hide & Peek—both teaching math, language, shapes and motor skills; and Zip's Big Race, which teaches children reading and life lessons about working hard and helping others.

Additional finger puppets and corresponding games soon to be added include Marco the Moose, Plucky Puppy, Kristy Kitty, Barry Bear and Princess Patty.

LIMA Award Winners Announced

The International Licensing Industry Merchandiser's Association (LIMA) is a trade organization for the global licensing industry. This year's Licensing Expo was held at the Mandalay Bay Convention Center in Las Vegas, where a number of children's beloved programs took home awards. "We're delighted to recognize the huge impact that all of our award winners have had in the marketplace, including Frozen as 2014's top success story," says LIMA President Charles Riotto. "These achievements underscore the high caliber of today's licensing initiatives and the significance of licensed properties and brands throughout the world."

The 2015 award winners are:

Celebrity or Music Program – One Direction, Modest Management/Global Merchandising Services Ltd. 
Character or Toy Brand Program – My Little Pony, Hasbro 
Character or Toy Brand Licensee: Hard Goods – LAFOOD, Sesame Street healthy food
Character or Toy Brand Licensee: Soft Goods – Under Armour, Captain America collection
Film, Television, or Entertainment (Animated) Program – Disney's Frozen, The Walt Disney Company/Disney Consumer Products 
Film, Television, or Entertainment (Animated) Licensee: Hard Goods – (tie) JAKKS Pacific, Disney's Frozen/Snow Glow Elsa doll; Playmates Toys, Teenage Mutant Ninja Turtles product line
Film, Television, or Entertainment (Animated) Licensee: Soft Goods – Havaianas, Despicable Me flip flops
Lifestyle: Art, Design or Fashion Program – The Very Hungry Caterpillar/The World of Eric Carle, Eric Carle Studio/The Joester Loria Group
Location-Based or Experiential Initiative – The Wizarding World of Harry Potter, Warner Bros. Consumer Products
Overall Best Licensed Program – Disney's Frozen, The Walt Disney Company/Disney Consumer Products

CJ Products Expands Teenage Mutant Ninja Turtles Licensing Agreement with New Pillow Pets

CJ Products, the creators of the popular Pillow Pets foldable plush, has recently announced the expansion of its licensing agreement with Nickelodeon Consumer Products to include Teenage Mutant Ninja Turtles Pillow Pets plush products.

The company previously created illuminating Dream Lites of the popular heroes in a half shell. The new licensing agreement will extend the line to include 18-inch foldable plush toys of Raphael, Leonardo, Michelangelo and Donatello. Considered one of the most popular kids television programs of the 1980s, Teenage Mutant Ninja Turtles first debuted as a successful comic book series and then became a hit animated television show, a live-action television series and later spawned four blockbuster theatrical releases. Since its launch in 2012, Nickelodeon's all-new CG-animated version has re-energized the iconic characters of this popular franchise. "The Teenage Mutant Ninja Turtles fan base continues to grow with the recent live-action feature film and Nickelodeon's hit animated television series," says Jennifer Telfer, CEO of Pillow Pets. "We are excited to foster this relationship and turn these iconic half-shell heroes into cuddly plush [toys]."

Teenage Mutant Ninja Turtles Pillow Pets will be available summer of 2015.

Nicklaus Children's Hospital Hosts Prom for Teen Patients

Thanks to a donation from the Carlin Family to the Miami Children's Health Foundation, patients at Nicklaus Children's Hospital received an experience of a lifetime. Nicklaus Children's Hospital (formerly known as Miami Children's Hospital) and Miami Children's Health Foundation came together to host the 2nd Annual Carlin Family Nicklaus Children's Prom for more than 75 teenage patients and their guests, giving them an opportunity to experience the beloved high school event. "We are so thankful to the Carlin family for offering this once-in-a-lifetime experience to our teen patients," says Lucy Morillo, president and CEO of Miami Children's Health Foundation. "Their generous donation gives us the opportunity to come together for the children; giving them a chance to forget their illnesses for just one night."

Currently and recently hospitalized teen patients were transported back in time with a 1950s-themed prom designed and produced by WOW Factor Marketing Group. The design was ode to the hospital's 65th anniversary, complete with classic cars and a red carpet where patients flaunted their evening attire.

Miami Children's Health Foundation also received overwhelming support from national and local businesses donating their time and services. Volunteers outfitted in 50s-themed attire provided patient care support during the prom to ensure every guest had a memorable night. Blo Bar, Mary Kay, Your Face by Grace and Olga Gaitan stylists pampered prom attendees and provided makeovers to get them ready for their special night. Television personality and Miami-based Chef Adrianne Calvo of Chef Adrienne's Vineyard Restaurant and Wine Bar, alongside Chef David Schwardon Catering and Event Design catered the prom. Prom attendees danced to the tunes of DJ Double ii, the official Miami Marlins spinner.

Product Spotlight: Mini Monster Magnetic Game

Designed for children ages three and up, the Mini Monster Magnetic Game from Haba stimulates creativity in little ones. The heavy duty metal box houses four different background scenes and 143 magnetic pieces to create hundreds of different monster combinations for different characters every time.

HALO Founder Receives 2015 National Leadership Award from Cribs for Kids

Bill Schmid, founder of HALO Innovations, was recently awarded the 2015 Making a Difference National Leadership Award presented by Cribs For Kids. The award recognizes Schmid's ongoing role in safe sleep education.

As a result of a personal tragedy, Schmid began an exhaustive review of medical research available on Sudden Infant Death Syndrome (SIDS). Halo Innovations began shortly after with a mission to reduce the number of infant deaths related to SIDS. His first product was an engineered solution to the issue of re-breathing, the Halo Active-Airflow Crib Mattress. The company expanded to include more convenient alternatives to crib blankets with the Halo SleepSack and the SleepSack Swaddle. Halo products are now sold throughout North America and a number of other countries and are used in more than 1,400 hospitals nationwide. Schmid's most recent invention is the Halo Bassinest, a bedside bassinet providing a safe sleep space for infants while still next to parents.

Bunnies By The Bay Apparel Bright and Cheery for Little Ones

A division of Kids Preferred, Bunnies By The Bay offers gifts for little ones embarking on their first years of life. The Stinkin Cute collection for boys includes a hoody with Malibu blue and carrot orange solid and striped knits with a fish coming out of the front pouch; pants that are pull on and off in solid Malibu blue with carrot orange striped waist and ankle bands; the Baseball Shirt with a striped long-sleeve shirt underneath a short-sleeved shirt with a retro baseball patch; and two tees in carrot orange and charcoal gray.

The Pretty Girl Spring collection features embroidered and stitched messages on each article of pale pink and gray-colored clothing. The line includes a Pretty Sailor Top in soft peony pink with a sailor collar; Pretty Sailor Dress with a double-layered ruffle skirt; Shorties, the bubble bottoms in gray stripes, to complement the Sailor Top and Dress; the Pretty Tweet Romper with ruffles at the neck and knees; and a number of other t-shirts, hooded sweaters and friendly stuffed animals.

The Stinkin Cute Boys collection and the Pretty Girl collection will both be available spring 2015.

Children's Choice Book Awards Recap

To kickoff Children's Book Week this week, the Children's Book Council held its 8th annual Children's Choice Book Awards Ceremony on Monday, May 4 in New York City. Winning titles are selected by young readers of all ages, and this year's event was hosted by Jon Scieszka and Betsy Bird. This year, children and teens across the United States made their voices heard by casting more than 1 million votes. The 2015 Children's Choice Book Awards winners are:

• Kindergarten to Second Grade Book of the Year: Eva and Sadie and the Worst Haircut EVER!, by Jeff Cohen, illustrated by Elanna Allen (HarperCollins Children's Books)
• Third Grade to Fourth Grade Book of the Year: Kali's Story: An Orphaned Polar Bear Rescue, by Jennifer Keats Curtis, illustrated by John Gomes (Arbordale Publishing)
• Fifth Grade to Sixth Grade Book of the Year: The Dumbest Idea Ever!, by Jimmy Gownley (Graphix, an imprint of Scholastic)
• Teen Book of the Year: The One, by Kiera Cass (HarperTeen)
• Children's Choice Debut Author: J.A. White for The Thickety: A Path Begins (Katherine Tegan Books, an imprint of HarperCollins Children's Books)
• Teen Choice Debut Author: Jennifer Mathieu for The Truth About Alice (Roaring Brook Press, an imprint of Macmillan Children's Publishing Group)
• Children's Choice Illustrator: Chris Appelhans for Sparky!, by Jenny Offill (Schwartz & Wade, an imprint of Random House Children's Books)

Balboa Baby Introduces Jersey Sling to Line

The Bablboa Baby Jersey Sling provides the highest carrying comfort for moms and babies. The Jersey Sling is designed to complement the active lifestyle of on-the-go moms while keeping Baby comfortable and secure.

From long walks around the neighborhood to running errands around town, busy parents will never want to leave home without this convenient hands-free solution.

The Jersey Sling is made from double faced jersey in black and grey that allows babies to be carried in four different positions.

ABC Kids Expo Hosts First North American Pavilion at CBME SEA

All Baby & Child (ABC) is excited to host the first North American Pavilion at CBME South East Asia (SEA) in Singapore. Once again ABC has joined forces with UBM, show organizers of the CBME expos, to host a North American Pavilion at the first edition of CBME SEA. Some of the exhibitors represented include Baby K'tan, Bumkins, Itsy Bitsy Pantry, Kittrich, and Zoli.

CBME SEA will take place at the Suntec Singapore Convention and Exhibition Center April 16-18, 2015. The South East Asia region including Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam as well as Australia and New Zealand, is comprised of a population of 630 million people with 175 million younger than 14. In this booming market, 4 million newborns are being added every year with an expected GPD growth rate of 7 percent. Larry Schur, President of All Baby and Child Corp. says, "We are delighted to be able to team up again with UBM in order to provide North American exhibitors with opportunities to expand their product distribution internationally."

ABC is a historic partnership between independent specialty stores and the manufacturers who support them. Its goal is to promote the continued growth and prosperity of independent retailers and manufacturers in the baby and child industry. With more than 1,000 exhibitors utilizing 3,000 booths in nearly one million square feet of exhibit space, The ABC show is among the fastest growing trade shows in the nation.

PRODUCT SPOTLIGHT: Mezoome Organic Pully Mully Pacifier Holder

Mezoome Organic Pully Mully Pacifier Holder
Click image for more information.

LÍLLÉbaby Announces Collaboration with tokidoki

Adding to its growing portfolio,LÍLLÉbaby has launched a collaboration with tokidoki, a pop culture brand meaning "sometimes" in Japanese.

The tokidoki x LÍLLÉbaby collection will feature new styles in the LÍLLÉbaby COMPLETE and LÍLLÉbaby CarryOn carriers and is the first ever tokidoki carrier. Since debuting in 2005, tokidoki has amassed a following for its larger‐than-life characters and emerged as a sought-after global lifestyle brand. tokidoki is celebrating its 10th anniversary in 2015 and is commemorating this momentous occasion with a yearlong tribute to #tokidoki10ve.

The tokidoki x LÍLLÉbaby collection ranges from the award winning LÍLLÉbaby COMPLETE All Seasons to the highly anticipated LÍLLÉbaby CarryOn Toddler Carrier. The first collection features the tokidoki rebel pattern.

Playtime New York Closes Successful 10th Anniversary Edition

From February 28-March 2, New York City hosted the last stop of the winter season for the Playtime trade shows. Nearly 1,820 professional visitors made it to Playtime New York, a rise of 10 percent from last season. Taking the pulse of the latest trends in the children's universe, buyers and media discovered the exhibitors' newest trends for Fall and Winter 2015/16 in an inspiring and relaxing work environment. All the best of the children's universe was brought together across two levels for a beautiful selection of nearly 120 collections. Though certain brands have now become regulars at the fair, 40 percent were participating in the show for the first time, thereby constituting a complete and dynamic offer. Composed of a majority of American brands (53 percent), it was nonetheless clear that the proportion of international brands at the fair (coming from Spain, France, Italy, Taiwan, Singapore, Hong Kong, and Malaysia) had risen slightly, reflecting the attractiveness of Playtime New York for those international brands targeting the American market.

Playtime also shared some constructive propositions, in this case on Monday, March 2 in collaboration with its partner, Earnshaw's, during a conference organized around the theme of 'The emergence of a new generation of ultra-connected consumers.' This is a strong trend running through society that can even be seen in the way professionals are adopting new work methods. Playologie, the online trade fair created by the organizers of Playtime, was there to present its services and help professionals integrate the sector's latest changes.

Kind + Jugend confers Kids Design Award 2015

For the second time, Kind + Jugend, which takes place September 10-13, 2015, is distinguishing outstanding designs in the children's outfitting and furniture sector with the Kids Design Award. The international competition consists of ten best entries selected by the board of trustees in advance, and will be showcased at the trade fair in a special exhibition zone. During Kind + Jugend, a jury will present the best design from among the exhibited concepts with the Kids Design Award. In addition to the Award winner, project sponsors from the industry sector will examine which of the prototypes are suitable for development through to market launch and will accompany the designers throughout the subsequent development process.

After the introduction of the Kids Design Award, Kind + Jugend now covers the entire product development chain. The concept and prototype phase (Kids Design Award) is followed by the presentation of products ready for market launch in the Design Park of Kind + Jugend. The next stage is covered by the trade fair section, Young Innovative Companies, which is supported by the Federal Ministry for Economic Affairs and Energy (BMWi), the aim of which is to enable the start-up companies who have developed marketable products access to the market at favorably-priced trade fair conditions. Already established companies, on the other hand, can enter their new products and further developments to the renowned Kind + Jugend Innovations Award. Kind + Jugend also takes the opinions of the international consumers into account in the form of the Consumer Award that was introduced in 2014. In country-specific online voting, parents select the best products, which are presented to the international buyers and specialized dealers on a special exhibition area at the trade fair - a good barometer for tapping into new markets.

Independent Baby Stores Under Brixy Banner Joyfully Announce Hiring of KidStuff PR Agency

Parents-to-be have an abundance of options when shopping for cribs, strollers and diaper bags. Brixy, a trade association for independent juvenile retailers, believes the old-fashioned method of walking into the neighborhood baby store is still the best bet for setting up the nest for a new baby. Brixy-affiliated stores offer the consumer personalized, expert attention that can never be duplicated from an online site or big chain outlet. Now 2 years old, the 280-store strong association has hired KidStuff Public Relations to spread the word that help for new parents awaits them, right in their region.

As parents-to-be get ready for the newest family member, they need to acquire baby furniture, tiny clothes, must-have gear and a long list that begins with diapers and wipes. Where to start? KidStuff Public Relations, experts in spreading the word among traditional consumer press and social media that targets moms, will work in tandem with association shopkeepers to start the conversation, "what to expect when expecting."

"Everyone has an opinion on what products you should buy," acknowledges Jill Cartwright, Brixy's executive director, "from your mom, to your best friend, to the stranger you meet while waiting in the checkout line at the grocery store. Our stores are here to help you to filter all of the options out there and find what products will work best for you and your baby. Plus, by buying from a Brixy store, you can feel good about supporting a local store and have confidence that you're getting the same or lower prices as you would in a big-box store. By coming together into one organization, Brixy stores are able to negotiate discounts just like national chains and websites plus offer exclusive products."

"As the publicist to toy manufacturers, juvenile gear and specialty gifts and clothing for over 20 years," explained Lisa Orman, President of KidStuff Public Relations, "I know that Brixy retailers truly care about their customers."

KidStuff PR will prep materials for Brixy to distribute to its members at the All Baby and Child Spring Educational Conference next month in Las Vegas, NV. Local, regional and national exposure will be just one of the promotional benefits of being a Brixy store.

Product Spotlight: Phebe-n-Me Onesies

There's a new notable company in the onesie department, making its presence known in the child and baby apparel space. Somerville, Mass.-based Phebe-n-Me originally focused on adult apparel for dog lovers, and has recently released organic onesies for newborns up to 18 months and they are being praised for their super soft cotton and great fit. "What I love about this onesie is that it is so comfortable for her, she hardly notices she is wearing it." said Jennifer Seigler, editor and blogger of Life of a Southern Mom.

Phebe-n-Me products display original artwork that speaks to the love and experiences that only a dog can bring. Named after and inspired by a special dog, these lovable designs capture the heart of dog lovers everywhere.

Baby Brezza Launches New Product in Spring 2015

Baby Brezza is a brand that creates innovative baby products to make mothers, fathers and caretakers lives a lot easier and to help with mealtime for babies. The company's newest product, the One Step Baby Food Maker Glass, brings healthy, homemade baby food to the table in just minutes. This patented, multi-functional baby food maker allows parents to steam and blend fruits, vegetables, meats and fish all in one new glass bowl quickly and easily. Plus clean-up is just as easy with the dishwasher-safe glass bowl and blade. It is the only baby food maker to automatically blend after steaming, with a control panel to choose your cooking time to start blending with the consistency just right for your baby. Parents can have healthy, nutritious and delicious meals ready for your baby with the One Step Baby Food Maker Glass, which will be available in April 2015.

Product Spotlight: Feltman Brother's Christening Gowns

A child's Christening Day happens only once, so make it extra special with a beautiful keepsake special occasion gown from Feltman Brothers. Their vintage-style gowns will become a part of any families treasured heirloom baby gown collection. Each gown features a coordinating hat. Feltman Brothers is where family traditions begin—featuring traditional heirloom baby clothes for special occasions such as christenings, newborn gifts, holidays, and family or birthday parties. Feltman Brothers is renowned for their classic handcrafted pieces with an old world feel. Since 1916, Feltman Brothers has been providing authentic and timeless clothing for babies in classic tradition.This reputation is the result of a strong commitment to quality, incomparable fabrics, exclusive designs, and attention to detail.

Top Toy Trends for 2015 Announced by Toy Industry Association

During this year's Toy Fair, discover which key trends will dominate toy sales through Holiday 2015 at the annual Toy Trends Briefing, an exclusive presentation hosted by the Toy Industry Association (TIA), owner and operator of the 112th North American International Toy Fair. Toy Industry Association's toy and play experts will provide analyses of each trend and live product demos using playthings from the show floor. A Q&A session will be held immediately following the presentation. Show staff will also be on-hand to assist media with mapping out their visits to exhibitor booths. Throughout the year, TIA's team of experts work with hundreds of global toy companies to identify the products and trends that will drive consumer spending on toys, games and related youth entertainment products.

The presentation will be held Sunday, February 15, 2015 at 4 p.m. in Room 1E21 (Hall E – lower level) at the Jacob K. Javits Convention Center in New York City. Toy Fair will be held from February 14-17, 2015. Registration is mandatory for access to Toy Fair 2015.

Product Spotlight: Hoppy Hood Sweater

The soft grey Hoppy Hood Sweater by Pretty Girl has peony pink lining that is sure to keep little ones bundled up during the winter months. Outfitted with floppy ears on the hood and six covered buttons, this coat comes in 12-18 months and 18-24 months sizes. Pretty Girl is a branch of Bunnies by the Bay, a division of Kids Preferred. The premier line features luxury clothing and toy accessories that are both incredibly soft to wear and delightful to touch. Each garment comes with a delicately designed plush hanger and features the characters from the Pretty Girl series along with simple messages stitched inside: Share, Listen, Be Patient and Care for Others—the qualities that truly make a pretty girl.

Product Spotlight: Lyft Booster Seat

The Lyft booster seat by Svan, an international manufacturer of high-end Scandinavian designed children's products, is sleek, modern and easy to use. the Lyft is designed for children 18 who have outgrown their non-adjustable high chairs, but are not yet ready to sit in an adult chair. The booster seat is great for small kitchens and folds compactly for travel or eating out, and is designed to provide safe, ergonomic seating for children 18 months to five years of age.

The Lyft comes with fastening straps, a 3-point safety harness and anti-slip feet for added safety. Thanks to its compact folding design and stylish travel bag, the Lyft boasts easy portability and is ideal for trips to grandma's house, meals out at a restaurant or everyday use at home.

Baby & Kids' January Digital Issue 2015

January 2015

Features:

Divine Décor: We love these companies that are creating the perfect atmostphere for a child's own space.

Coast to Coast: Exhibitors at Toy Fair and ToyFest West make a splash this market season.

Home Grown Philosophy: The market for children's products made in the U.S. continues to grow.

Plus Much More!  

ASTRA Announces Keynote Speakers for 2015 Marketplace and Academy

With more than 1300 members, The American Specialty Toy Retailing Association (ASTRA) is the largest association for companies in the toy and children's products arenas. ASTRA announced that networking guru Sarah Michel and innovative retailer Bob Negen will headline ASTRA's 2015 Marketplace & Academy. This year's event will take place June 7-10, 2015 in Charlotte, N.C. Michel will open Marketplace & Academy with an interactive keynote, Where Community and Connections Intersect, which will show the ASTRA community how to connect effectively during Marketplace & Academy and beyond. Participants will learn how to communicate their value to anyone, anywhere—therefore increasing their access and influence in their community. Michel is a Certified Speaking Professional (CSP) who is known for her ability to consistently deliver a high energy.

Negen's closing keynote will send ASTRA members home ready to take their stores to the next level. Retail Success: How to Create a Store that People Love, Runs Like a Dream and Makes Lots of Money will show retailers how their stories can boost business. Negen is recognized as one of the most innovative retail speakers in the world today, and an expert on providing training in retail staff development, on-the-floor selling, store operations, and creating a customer-focused, service-driven store culture.