Playtime New York is a new trade show, making its first appearance in the states at the end of July (July 31-August 2). Based on successful shows in Paris and Tokyo, the New York edition will feature apparel, toy and gift manufacturers at 82 Mercer Street.
Baby & Kids recently asked Sebastien de Hutten, president, Playtime, about company’s new trade show.
BK: Why you decided to start a show in New York City?
SH: Playtime is a serious yet whimsical show. We wanted to offer all our exhibitors (in all Playtime shows) the world’s best visibility a trade show could give them. Being global - Europe, Asia and America - gives us the possibility to reach more buyers than any other show.
BK: What can we expect during the show? Will there be fashion shows, speakers or special events?
SH: We will have a trend space featuring items from our exhibitors and fun special exhibits as well. And the venue is fabulous.
BK: What will Playtime New York offer retailers that they won’t find anywhere else?
SH: A unique and global selection. Inspiration. Fresh Air. Personality. A warm atmosphere yet highly professional. A show they will take pleasure in visiting one season after the other.
Register for Playtime New York at www.playtimenewyork.com.