Wednesday, June 5, 2013

One Million Frogs Launches on Kickstarter to Fund Entertaining Book Sharing Entrepreneurial Success and Life Lessons

Successful "frog entrepreneurs" Rhett Power's and Peter Gasca's new KickStarter crowd-funding campaign aims to raise funds for their new book titled, One Million Frogs. The book is an entertaining twist on entrepreneurship as it chronicles the challenging and often comical journey and personal transformations of two businessmen and one very unlikely frog company. The campaign needs to raise $15,000 by June 12, 2013, in order to fund publication of the book and the employment of an editor. After the book is published, all proceeds will go to promote entrepreneurship in youth.

The pair started their company, Wild Creations, and purchased the business concept. With an extensive business plan and strategy for growth, Wild Creations was to be the first of many successful businesses in their promising portfolio. But when Lehman Brothers filed bankruptcy and the financial industry collapsed, Wild Creations’ lines of credit dried up. Power and Gasca persevered and took to the roads, driving over a hundred thousand miles each, to attend trade shows and sell their new product. Fast-forward six years. Wild Creations' EcoAquariums have grown from selling in a modest 50 retail outlets to more than 1,500 stores. Frog sales are still strong, but even more impressive - kids invent many of Wild Creations' products.

The company has won over 40 industry awards, including a nomination as Toy Industry Association Toy of the Year. Wild Creations was recognized by the South Carolina Chamber of Commerce as the #1 fastest growing company in South Carolina, and by Inc. Magazine twice as one of the fastest growing private companies in America. For more information, or to make a pledge to the KickStarter campaign, please visit their Kickstarter page.

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